Blog
Notes on SEO reporting and AI search visibility, written while building SimplyReport. RSS
Most of this comes out of building the free tools, which is where the claims below get checked.
Google-Extended isn't a crawler, and three other things I had wrong about AI bots
Blocking Google-Extended does not remove you from AI Overviews. Slack says it doesn't honour robots.txt. Four link-preview crawlers have no vendor-documented user-agent. Every claim is read from the vendor's own page.
Cloudflare's 15 September AI bot defaults, and the part that could cost you Google rankings
On 15 September, blocking Training crawlers starts blocking Googlebot too. What Cloudflare's own documentation says, and who it actually applies to.